Ready to sell your home in Edmonton? Partner with a local expert who understands the market inside and out. Selling a home is more than just listing it—it's about showcasing its best features, setting the right price, and reaching the right buyers. With years of experience in the Edmonton real estate market, Pete Black provides personalized service to ensure a smooth and successful sale. From professional staging and photography to strategic marketing and negotiation, Pete will guide you through every step of the process, maximizing your home’s value and getting you the best possible results. Let’s make your home sale a success!

1. PRICING IS A REAL ART
The biggest factor in determining how quickly your home sells will be the price, and deciding that price is harder than it seems. It takes market expertise, experience and skill as even 1% more for your home can mean thousands to your bottom line

2. NEGOTIATING MATTERS
Negotiating is not just presenting an offer and seeing what happens. It requires impeccable communication skills, finesse and fearlessness to achieve your best result. This requires a professional.

3. MARK ETING IS COMPLEX, MULTI-PRONGED
Marketing a home today is well beyond a lawn sign and MLS®. In fact, the most successful marketing plans involve a targeted, multi-pronged approach to ensure your home is not only beautifully displayed but also visible, literally everywhere!

4. SAFE SHOWINGS ARE #1
Sellers face a unique set of challenges today with COVID-19 especially when it comes to in-person showings. We adhere to a strict set of protocols to ensure the safety of our sellers, buyers and visiting agents, as described in Step 5.

5. THE PAPERWORK IS DAUNTING
If you think doing your own taxes is a challenge, try navigating the paperwork for a real estate transaction. A great agent will dot the i's, cross the t's, and ensure no deadlines are missed and your interests are protected.

1. REMOVE
Get rid of as much clutter as possible. Give it away, sell it at a garage sale, put it in storage, but just get it out of the house. You want your home to look spacious and tidy.

2. REPAIR
Chipped paint, cracked tiles, squeaky hinges, loose handles, leaky faucets. Fix everything you can. If you need a handyperson or contractor, we can help!

3. RENEW
Clean, clean and clean again. It's that important. You want your home to look guest ready. Organize each room so that it looks like a showcase. A fresh coat of paint can go a long way to dramatically improving the look as well.